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Wine Club Email Notifications - Customer

The wine club email notifications Corksy sends to your customers, with each notification's trigger and subject line.

As part of Corksy’s services, we automatically send email notifications to you and your customers based on actions taken on your site. No additional setup is required for these to send.

This article lists the wine club notifications sent directly to your customers, along with each notification’s trigger and subject line.

Wine club emails can be customized — subject line, body content, banner, and footer. See Customizing Wine Club Email Notifications.

Related: Email Notifications (full list of all Corksy notifications) · Wine Club Email Notifications – Admin (the versions sent to your winery).


New wine club signup

Trigger: Sent to the customer after online and manual wine club signups.

Subject: Thank you for joining our wine club membership!


Canceled wine club

Trigger: Sent after the winery cancels a wine club member.

Subject: Your wine club has been canceled


Switched wine club

Trigger: Sent after a customer or winery changes a member’s wine club type.

Subject: Your wine club membership switched


Winemakers Choice Package is open

Trigger: Sent after the winery opens the package; to pickup or shipping customers.

Subject: Your {{store_name}} wine club order is ready!


Customer Choice Package is open

Trigger: Sent after the winery opens the package; to pickup or shipping customers.

Subject: Your wine club package is ready for your selection


Customer Choice Package – reminder to customize

Trigger: Sent 48 hours after the winery opens the package, to members who haven’t customized their selection yet.

Subject: Reminder to customize your wine club package


Selection confirmation

Trigger: Sent once the member makes their wine club selections. Members can update their selections as many times as needed until the order is processed.


Order processed – shipping orders

Trigger: Sent after the winery closes and fulfills the order (card charged). Not sent if the card or ShipCompliant fails. Shipping customers.

Subject: Thank you for shopping with {{store_name}}!


Order processed – pickup orders

Trigger: Same as above, for pickup customers.

Subject: Thank you for shopping with {{store_name}}!


Order fulfilled – pickup orders

Trigger: Sent when fulfillment status changes to fulfilled. Pickup customers.

Subject: {{first_name}}, thanks for stopping by!


Order fulfilled – shipping orders

Trigger: Sent when tracking is added / fulfillment status changes to fulfilled. Shipping customers.

Subject: Your order is on its way!

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